I asked 20 of my target audience 12 questions which would alow me to make decisions for the magazine that would ensure my target audience would be more likely to read what I have created. The questions and results are shown below:
- Which existing magazine do you prefer?
- Kerrang! \\\\\ \\\\
- Rock Sound \\
- Q \
- NME \\\
- Classic Rock \\\
- Rolling Stone \\
- Why do you prefer this magazine?
Most people answered with ‘My Type Of Music’, some others answered saying ‘Gives Me New Music That Is Coming Out’ and ‘Simple Yet Effective Covers’
- What makes you usually buy a magazine?
- Featured artist \\\\\ \\\\\ \\
- Mentioned articles \\\
- Interviews \\
- Reviews
- Gig Guides \\\
- What colour do you prefer the magazine to be in?
- Bold Colours \\\\\ \\\\\ \\\
- Pastel Colours
- Dark Colours \\\\\
- Light Colours
- Black & White \\
- Who is currently your favourite band?
Kings Of Leon, 30 Seconds To Mars, All Time Low, Framing Hanley, You Me At Six, Machine Head, Slipknot, Bullet For My Valentine, We Are The Ocean, Boyce Avenue, Madina Lake, All American Rejects, Murderdolls, Three Days Grace, Octane OK, Panic! At The Disco, Fall Out Boy, Alter Bridge Havana
- Do you prefer the image to be close-up or include the bodies?
- Close Up \\\\\ \\\\
- Bodies \\\\\ \\\\\ \
- Do you prefer when magazines offer extras? (free posters etc.)
- Yes, posters \\\\\ \\\\\ \\\\\
- No; I get it for the articles \\\\\
- What is the highest price you would pay for a magazine?
- Up to £1
- £1 - £2 \\
- £2 - £3 \\\\\
- £3 - £4 \\\\\ \\\\\
- £4 + \\\
- Do you prefer the magazine to stay to a certain genre or include a few more?
- Same \\\\\ \\\
- Include a few \\\\\ \\\\\ \\
- Do you prefer your contents to be image dominated or contain more texts?
- Image \\\\\
- Text \\\\\ \\
- Equal \\\\\ \\\
- Do you prefer your double page to be:
- Equal with text and images \\\\\ \
- More images than text \\\\\ \\\\\
- More text than images \\\\
- Do you like lyrics when referring to a band?
- Yes \\\\\ \\\\\ \\\\\
- No \\\\\
After I collected these results, I made some conclusive decisions on how I would have my magazine. It needed to be in a price range between £3 - £4 (typically, the value would be £3.50), and including offers such as free posters would also grab their attention. The front cover will need to be in bold colours and include one of the bands suggested by my target audience to grab their attention. The contents page should be equal, which made me choose the 'Blocky' style, because it would be able to contain both images and text in an equal way. For the double page spread, the target audience seem to prefer more image/images than the text, and would prefer to have lyrics when referring to a band (usually in a caption or incorporate it into the title of the article) to appeal to the fans more. They don't mind a few genres mixed together in the magazine, so I chose to think about having pop-punk to metal mixed together because of the chosen bands and what sub-genres they fit into. When it comes to the images, most people prefer images that consisted of their body, rather than just a close up. However, I decided to incorperate both aspects, just dominated with full body images where possible.
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