Thursday, 14 April 2011
Diary Entry - 11th April
This week we we're given the rest of the week to complete the coursework and to begin the evaluation. My targets for this week was to perfect the photographs by eliminating any imperfections that are noticeable on the models, for example, I used the spot healing brush on any blemishes that were on their skins like spots. Another target I had was to complete all outstanding diary entries I had on my blog and ensure everything I needed to upload onto the blog was completed to a high standard. During the holidays I will begin to compose how I will present my evaluation and begin to create it.
Friday, 8 April 2011
Diary entry 4th April
This week I was given a chance to retake some of my photos that did not work as well as they could have. I made a few attempts to create the style I was going for but managed to complete it. I spent most of the week editing the photos and rearranging how I could fit the new images on the layout and if the colours would match with the images. I also fixed some of the less important aspects of the magazine that I had not already edited last week. This included things such as the amount of texts on the contents page. I found that the text was too big on the page and there was too much information where it was not needed. So I changed it by simplifying what I wrote and making the texts from 10 to 8. I also changed the font on the front of my magazine which introduced my main article and made the edges rougher, which fits my style model a bit better than it did originally. It also stands out a lot more and I also changed the background colour from black to white, which made most of the text stand out on the page.
Wednesday, 6 April 2011
Feedback from my rough cut of magazines
After completing my rough cut for my magazine, I received peer feedback as well as teacher feedback so I could examine where I went wrong.
On my front cover, there was numerous things I could improve on. One major aspect that was put across was the picture. It was too spaced out, which made it look too unnatural and gapped. Also, the angle and lighting that the picture was taken created no depth, making it look 2D and flat. To fix this, I will have to retake the pictures, ensuring that the lighting and mise en scene is to my desire. Another thing that was pointed out was that the bar-code was incomplete, it did not contain the codes and conventions that are found in this particular area. In order to complete this, I shall add to the bar-code, adding a price, issue number and the date of which the magazine was released. There was also too much text on the cover, making it look too cluttered and uneven, so I will take some of the text away to make it look neat and tidy. Also, people pointed out that the title of the main article was unclear and looked stuck on, so I will have to change the layout in which I have the text on the page.
The contents page had less to alter, however there was still some changes to be made. The text was too bottom heavy. Even though I followed my style model, the text was too big and there was too much in such a little space. To change this, I decided to move some of the next around and remove unnecessary data that clogged up the page. I also moved some of the text so it was on the top half of the page as well. There was a suggestion that I could add more colour, however, I am sticking to the rule of only using three consistent colours throughout the magazine. The pictures that are used on the page have little variety, so to change this, I shall take some more images in different angles including a close up to give the page more variety. The text was also too close to the edge of each column, so I either must make the text smaller or the columns bigger. Another thing was the fonts were all the same, making it look too boring, so I will need to experiment with different font styles and see which ones would compliment each other. Also, branding needs to be added.
The double page spread had a lot of issues that I needed to address. One part would be the gap between the first column and the double page spread centre line, it is huge and unnecessary. To fix this, I decided to take some images of the 'artists' in different surrounding and styles, then place them in the gap in a 'polaroid' style frame to make them look slightly scattered but natural. I may also add safety pins to keep the theme going. I also had to alter the colours used to show the difference between Corey and Gustav, because it made it look untidy and inconsistent, so I changed it to the same colour and put a sub-title to distinguish between the two different artists. I also forgot to include the codes on conventions that you find on a double page spread, which includes having the page number, issue number and logo on the top or bottom of the page. The columns were also uneven, so I went back and measured them all against each other. The columns that are moulded around the picture still look slightly uneven, however, that is how it is found on the style model I have followed in order to create this. Another thing that needed to be altered was to ensure the text is all the same size and to proof-read the article better because at some points, it did not make such sense.
Friday, 1 April 2011
Diary Entry 8 - 28th March
On monday, we had a rough cut deadline set. This meant by 5pm on Monday, all our work had to be added to the hard drive to be marked and analysed. After this was completed, we were asked to give peer feedback in one of the lessons for the class' work, so we could see people close to our target audience what they think of it and how i can change them. Then, I studied what advice I was given and wrote it all up and worked out which parts I would do for each section. I needed to retake some of my photos and some of the way it was organised didnt have the effect I wanted it to. So I planned how I would handle all of this and begin to complete it over the next two weeks.
Friday, 25 March 2011
Diary Entry 7 - 21st March
This week I began to take my photos and create my magazine. Because I finished creating a template the week before, I spent this week editing my photos. Most of the editing was spent on the double page spread, where I cut them out and put them onto a white background, where I roughly cut them out again and placed pins around to make it look like I pinned them to the magazine, which has been used on a few of the style models I had been looking out. I overcame the problems of taking the pictures on a green screen when I had my models wearing white. However, I changed this by asking them to wear dark colours to match my style model. The week was intense and several changes had to be made, however, the deadline is on monday so I will spend the weekend to complete any outstanding work ready for the deadline on monday.
Friday, 18 March 2011
Diary Entry 6 - 14th March
After returning from the week in work experience, I began to plan the proper magazine on paper and use that template for how my magazine will look like onto the computer. I started out by creating a photo planning table on the computer, which helped me plan how, when, who and where I would take the pictures I would use. But I could not fill this out until I completed the drawings. I drew out my designs for the front page, contents page and the double page spread, but this took a lot of time as I tried different ideas from a variety of styles used from older issues of Kerrang! and occasionally asked people from my target audience if certain aspects I tested would appeal to them. Once this was completed, I created the template of the contents, front page and double page spread, ready for the pictures I was to add in the next week. Then, when the designs were completed, I moved onto the photo planning table, which helped me organise how I would take the pictures and when I would be able to do it. So by the end of this week, I managed to have everything on my magazine completed apart from the photos, article and the other mentioned artists I would include on my contents page.
Saturday, 5 March 2011
Friday, 4 March 2011
Diary Entry 5 - 28th February
This week was the last week we had been given to complete our audience research, as the deadline was Friday 4th March. In order for me to complete this task on time and to my best ability, I completed the outstanding task I had, which was 2 of the 5 double page spread analysis that I did not finish in the holidays. Also, I had to scan in and add the initial ideas to the blog so I had a starting point for my magazine. I had to analyse my questionnaire as well that I got my target audience to fill out. This was specifically designed for me, so I will be able to understand what my target audience is looking for in a magazine that is what they are interested in reading. As well as filling out a questionnaire, I also randomly selected six people to participate in a focus group that allowed them to be able to go into more detail into their answers. This would mean I had a clearer idea for what aspects they particularly enjoy in existing magazines and how I can incorporate them into my magazine. From this part of the coursework, I discovered a lot about my focus ground and what they prefer in a magazine, like they prefer bold colours as opposed to a simple black and white text theme. Another thing they preferred was having the price between £3-4, which surprised me because I was expecting a different (lower) amount to have been the most favourable. However, after the deadline and the week of work experience, I will begin to create my magazine rough cut based on the information I found out with my audience research.
Questionnaire for the Target Audience
I asked 20 of my target audience 12 questions which would alow me to make decisions for the magazine that would ensure my target audience would be more likely to read what I have created. The questions and results are shown below:
- Which existing magazine do you prefer?
- Kerrang! \\\\\ \\\\
- Rock Sound \\
- Q \
- NME \\\
- Classic Rock \\\
- Rolling Stone \\
- Why do you prefer this magazine?
Most people answered with ‘My Type Of Music’, some others answered saying ‘Gives Me New Music That Is Coming Out’ and ‘Simple Yet Effective Covers’
- What makes you usually buy a magazine?
- Featured artist \\\\\ \\\\\ \\
- Mentioned articles \\\
- Interviews \\
- Reviews
- Gig Guides \\\
- What colour do you prefer the magazine to be in?
- Bold Colours \\\\\ \\\\\ \\\
- Pastel Colours
- Dark Colours \\\\\
- Light Colours
- Black & White \\
- Who is currently your favourite band?
Kings Of Leon, 30 Seconds To Mars, All Time Low, Framing Hanley, You Me At Six, Machine Head, Slipknot, Bullet For My Valentine, We Are The Ocean, Boyce Avenue, Madina Lake, All American Rejects, Murderdolls, Three Days Grace, Octane OK, Panic! At The Disco, Fall Out Boy, Alter Bridge , Paramore, Deaf Havana .
- Do you prefer the image to be close-up or include the bodies?
- Close Up \\\\\ \\\\
- Bodies \\\\\ \\\\\ \
- Do you prefer when magazines offer extras? (free posters etc.)
- Yes, posters \\\\\ \\\\\ \\\\\
- No; I get it for the articles \\\\\
- What is the highest price you would pay for a magazine?
- Up to £1
- £1 - £2 \\
- £2 - £3 \\\\\
- £3 - £4 \\\\\ \\\\\
- £4 + \\\
- Do you prefer the magazine to stay to a certain genre or include a few more?
- Same \\\\\ \\\
- Include a few \\\\\ \\\\\ \\
- Do you prefer your contents to be image dominated or contain more texts?
- Image \\\\\
- Text \\\\\ \\
- Equal \\\\\ \\\
- Do you prefer your double page to be:
- Equal with text and images \\\\\ \
- More images than text \\\\\ \\\\\
- More text than images \\\\
- Do you like lyrics when referring to a band?
- Yes \\\\\ \\\\\ \\\\\
- No \\\\\
After I collected these results, I made some conclusive decisions on how I would have my magazine. It needed to be in a price range between £3 - £4 (typically, the value would be £3.50), and including offers such as free posters would also grab their attention. The front cover will need to be in bold colours and include one of the bands suggested by my target audience to grab their attention. The contents page should be equal, which made me choose the 'Blocky' style, because it would be able to contain both images and text in an equal way. For the double page spread, the target audience seem to prefer more image/images than the text, and would prefer to have lyrics when referring to a band (usually in a caption or incorporate it into the title of the article) to appeal to the fans more. They don't mind a few genres mixed together in the magazine, so I chose to think about having pop-punk to metal mixed together because of the chosen bands and what sub-genres they fit into. When it comes to the images, most people prefer images that consisted of their body, rather than just a close up. However, I decided to incorperate both aspects, just dominated with full body images where possible.
Thursday, 3 March 2011
Focus Group of Target Audience
As well as doing a questionnaire, I also videoed a focus group where I asked five random participants from my target audience and asked them a few questions. Then, they gave their answer and adding more description and advice I could use when creating the magazine which is aimed for them. Below is the video that was made:
From this, I found out what my target audience was looking for. Having similar products that are already out on the market to show them was a good starting point, so I could see which of the covers I laid out caught their attention. This means I could see which aspects they liked about it and what they didn't. There was a variety of answers given, but I managed to get some similar answers for some of the important features, for example, the front cover and which layout shown was most commonly chosen as one they liked and the reasons behind it. Doing this on top of having a questionnaire done allows me to have more in depth answers that you would not get with simply just using questionnaires. Using both parts, this will allow me to have a 'pen portrait' in my mind of what my typical target audience will look like and what they would be interested in reading about and/or who they would prefer on the front cover.
Wednesday, 2 March 2011
Initial Ideas
Before we came up with a final decision for our music magazine, we created an A3 mind map where we could put a few suggestions for each part, like front covers, colour scheme etc.
Double Page Spreads Analysis
This is a double page spread for All American Rejects
The image uses bold colours on the lead singer, which makes him stand out against the other band members which are in weaker colours that don't stand out as much. Out of the big image, he is the centre of it, which makes the colours he wears stand out even more. There are 4 inset images surrounding the bigger image, all in black and white. This fits in with the theme of using block colours with a pale background. The colours on the outfit are used on some of the text and the stripe found on the top of the two pages. Also, the red is found around the border of the inset pictures. The text has a consistent style in the three columns, the main difference is the colours used and making the questions asked in bold. Using pink, white and red for the text compliment each other and make some parts stand out more than others. For example, using the red for the artists names makes them stand out so you know which person said what. The interview itself is kept with the same size font, but the name of the band above the first column is bigger and so is the quote, the title and the introduction to the article itself. The title uses two types of sans-serif fonts, each very different. No drop capitals are used in this, but it is usually common with rock magazine articles. The text is laid out in three very distinct columns, separated by different questions and the answers below them. The heading takes up a lot of space in the top third of the left page, making it stand out. The image dominates the spread because everything is arranged around it. It forces the last column onto another page on its own, separating it from the rest of the article. This also makes it less conventional, yet more interesting when even simply glancing past it. The main photoshop effect is using layers in a way that fits everything on the page without making it look cramped and having it layer on top of each other. This would be done by controlling the layers and organising them. My opinion is that it is a very interesting style of double page spread, but I prefer something a little more eye-catching. It is clear this is for fans of this band who would want to get more information on them. The article is styled in a Q&A session, including a posed picture and some less posed inset pictures.
This is a double page spread featuring My Chemical Romance. The images all follow the same colour theme of being an off-black colour and white, using light on the bigger image to highlight certain parts of the lead singer more. The three images along the bottom are all the same size, containing the captions and the rest of the band which aren't included in the bigger picture. Having the image in a off-black colour scheme means it makes them stand out more against the black background but also keeps the theme of having dark colours with bold font colours going. The colours compliment any other colour used on the page. The text used is consistent, using the same font through the article itself, but having a different font for the title to make it stand out. Using a big drop capital at the start of the article shows you where to begin and it catches your attention. The fonts used are sans-serifs because they are softer. But the title uses serif because it is harsher and less rounded. The text is laid out in an organised way. The main article itself is placed into two small columns, broken up by paragraphs. A strip of white along the right edge of the spread makes the 'low-down' stand out from the article separately. There is barely any text on the left page apart from the titles. There is also a little introduction to the article before you read it, giving you more of an idea of what the article is about. The layout is set so the main article is in the centre of the right side page, looking like it is boxed in the page. It is very organised and some of the text is on a slant. This would have been in created in Photoshop by using free transform to move the text onto an angle. The columns are either broken up by paragraphs ending or using sub-titles to introduce you to the next paragraph. My opinion of this is its very nicely set out, however, there is too little text on this and it doesn't have some of the codes and conventions found with this genre of magazine. It is clear this is made for fans of My Chemical Romance and want to know their plans of the future. It has a style of displaying new news for this certain band.
This is an article featuring All Time Low. The images are all from the same photo shoot, using a variety of angles when taking different pictures. The main image is a wide shot, getting the whole band in easily with some of the background included. This is meant to be in a more natural setting. The other five pictures have one or two of the band members. The most common shot used is a close up, but there is also two shots and a canted angle shot. The small images are set up on the page along the top edge and along the right hand side. The main image does not cross the half way line, making this look neat and tidy. There is no colour scheme used. The font style is kept the same all the way through the article, apart from the larger pieces of text. The text looks different for the questions and answers because the questions are in bold and are highlighted in yellow to make them stand out. This is the same for the quote from the article which is in a bigger font size also. The answers are separated by having the band members name in bold before their answers. To make the text on the left hand side stand out, they have a black background, so they don't blend in with the image. Using two different size texts for the title makes the bigger part stand out, as if you didn't see the other surrounding bits, it can be taken out of contexts. A drop capital is used at the beginning of the article to show where it begins. This is a common convention found with double page spreads. Only one text colour is used on the right hand side of the page, but is made to stand out with different effects. Two different colours are used on the left hand side page, following the colour scheme that has been used for this article.
The layout has the main image and the article itself very separate, not having them cross over. The three separate columns are broken up by the questions and the answers are separated by each individual answer.
My opinion of this is its very conventional and I like this kind of layout, it is even, has a lot of images and the article itself makes you laugh. It is clear this is for fans of the band who want to know more of an insight into the band. It is set in the style of question and answer interview.
This is an article featuring the Murderdolls. This article only uses one image, but has the whole layout revolving around the colour scheme. The picture has very little colour in it, matching the background. Yet the lack of colour draws out the features on their face highlighted by shadows and make-up. The image is set up on the page so it goes over the double page line, but is not at the foreground of this article. Having a red border around the image makes it stand out against the similar colour background. The text is at the foreground of this article, as opposed to it usually being behind images of having the text arranged around it. Having a red background behind the text makes it stand out of the page more. Having the text in white means that it will stand out against any of the other colours on the page. There is one consistent font style used in the article itself, only changing with the title, the caption in the middle of the article and the introduction above it. The title isn't fully white, making it look all rough. The introduction is done in a font which is meant to look like handwriting, There are no drop capitals used. The way that the article is separated is by using paragraphs, some starting with the first few letters in bold. The caption is the only text done in black, with a white background, this makes it stand out of the article itself. The layout is not a very common one used, because of the fact the image doesn't dominate the layout. The two columns are clearly set out, making it easier to read. It is uncluttered and very simple, making the image used stand out well. Layers and the opacity tools would have been used to create these different effects and also the artist brush to get the borders that are behind the band's heads. My opinion of this is I think it is too simple, and my target audience prefer busy information filled articles compared to the easy ones. If I was to change this, I would have added more information and maybe included some action shots of the band in action.
This is a double page spread featuring The Vaccines
This double page spread only contains one image, but it takes up most of the page and crosses the middle line. The picture keeps a theme of a dull effect, having the colour not as bright, washing them out slightly. This gives more of an olden time effect. This gives the random blocks of blue shape scattered on the page the ability to stand out and clash against the colour scheme. However, the block shapes match the colour of the drop capitals and the caption also.
The font style is only two different types, one that is used for the title, caption and drop capitals and the other font style is used for article itself. It has a logo found in the top right hand corner of the page, using the two colours that are used by the text only. The font is used in a sans-serif, very common in double page spreads. The text is laid out into two separate columns, about the same length, separated by paragraphs and the caption on the second column. There is two distinct separate parts of the article, each beginning with a drop capital. The layout is cleverly set out so the page is more image dominated, but still has enough space to have the article not squished against the edge of the page. The title is clear and catches the attention of people glancing through the magazine. My opinion of this is it is too simple, there is not a lot you can write about it because it only uses a few codes and conventions found with rock magazine double page spreads. It is clear this is more fans of this band. It has a certain style for people who want to know the bands plans for the future. If I was to improve it, I would add more codes and conventions and make it look more eye-catching and interesting.
Saturday, 26 February 2011
Diary Entry 4 - February Half Term
Over the half term, we were asked to complete any outstanding tasks that we have been given. For me, that was completing the drat for my audience research and completing my analysis. Because the deadline is on the 4th March for some of the work to be handed in, I have been working extra hard to complete each task to a high standard. I managed to complete the draft for my audience research, which will involve me videoing my focus group once we return back to school. This holidays involved me scanning in several pictures of work that needed to be uploaded onto the blog, as well as spending most of my time analysing each front page, contents page and double page spread to a high standard.
Contents Page Analysis
This is a contents page from an old Kerrang! Issue.
This contents page uses the 'Blocky' style for the contents page, which means it uses several images in a certain style. In this case, most of the images have been placed into a box that takes up most of the space of the page. There is no set colour scheme for all of the images, but they compliment each other well. The images are all linked to certain articles, giving the reader a look at the pictures of the article and see if it interests them.
The fonts are a lot more simplier compared to any of the front covers. They use one main font for the actual names of the articles, but make them look different by using bold for the titles of each sub-sections. The contents page uses the same font as the quote underneath it. These are also bigger than other fonts. The serif fonts are bigger than the sans serif to make them stand out more. Only 3 colours of texts are used, two of which are very commonly found on the page, and the very little use of the white colour text is found in the bottom right hand corner of the page. The usually codes and conventions found ona contents page that can be found on this page is the use of a letter from the editor, complete with a small picture of the front cover, the date of issue and captions.
The layout is the 'Blocky' style, which means it uses bold colours to highlight important parts of the page. The text is mainly around the outside of the box of images. But there is no particuar set place for where the text is found on the page. There is only one main column on the right band side, broken up my sub-sections of where each article belongs. No photoshop effects are very obviously used on the contents, but they would have arranged them using the hand tool.
I think this is a good contents page, but I wouldn't personally use this. This is because There isn't music description and the pictures are too big for my liking. It fits the target audience of people who are interested in certain articles which have been photographed.
This is a Rock Sound contents page.
The image used is a full A4 page sized close up of one of the main feature articles. This controls the set up of the text on the page also. The colour scheme uses a plain background with the model in opposite colours, making him stand out against the background.
There is little font variation used on this page. Different text effects and colours give the page more variety and can help separate different aspects from each other. This technique is mainly used in the column containing all the main features. Each page number is in a different colour and the title of the article is in a bolder, bigger font compared to the description below it. The quote found in the bottom left hand corner is in a different font to show it isn't the same as the other block of text. This makes it stand out on it's own. Only using 2 colours gives the contents page unity, matching the tie the model is wearing. The main features are explained on the right hand side of the page, separated from other text on the page by the models body and arm. Having a description of the articles aren't a typical code or convention found with an image-dominated contents page.
The layout is controlled by the image in the middle. The way he is positioned constructs the layout of where the text is found on this page. The title found in the top right hand corner is separated from the main features by his arm acting like a barrier. The long column explaining each article is broken up by the title of each different article with different font style and different colour page number. The most noticeable Photoshop aspect used is using layers to have things layered on top of each other. This would be done by ordering the different layers.
My opinion of this is it is eye-catching, but I feel if I did a image-dominated contents, my magazine would be filled with too many big images, and would not show any other images from different articles. It is clear this is targeted for people who are fans of this particular artist. I would describe this as an image-dominated contents with a few codes and conventions altered.
This is a Kerrang! Contents page using their newest common style of contents page.
Nine images are used on this page, each different sizes and laid out according to the article. Bring Me The Horizon is the biggest image on the page, because it is one of the cover stories found on the front page. Three of the images found at the top half of the page each have captions stating which band it is and the page you would find them on. The image of the editor is used above her column to show what she looks like. A logo for the band 30 Seconds To Mars is used next to the article title. The main album review gets a picture next to it to show what the artwork looks like. The images in the bottom right hand corner overlap each other. Gustav Wood is with the article Famous Last Words. The image overlapping him is previous issues of Kerrang! with a push to subscribe to them.
The texts only use two different text fonts, but they use it in a way that makes particular pieces stand out from others. The articles are broken up into sections, shown by a sans-serif font in yellow with a black background just around the font. This makes each title stand out more and matches the words 'Contents' at the top of the page in the left hand side. Each article title is in bold, with a red page number, standing out above the descriptions found on some of the articles. To make some of the text look different, four different colours are used to create this effect. It also depended on the background to which colours are used.
The layout is made in a 'Blocky' style, which means it contains a lot more text and is set in a more clear organised way. Its used to create more of a 'Masculine' style contents. The text is set out in organised columns on the bottom half of the page. One column is used for the letter from the editor, the other four have all the article titles.
I like this design because you get the chance to explain different articles and use a variety of pictures. It also fits in more with the sub-genre of rock I am going for. It is clear this is for people who have taken an interest in the front cover stories.
This is a Rock Sound contents page.
On this page, six different images are used, each labelled with a band name and page number to match the article. Each picture has a slight chunk taken out of it, surrounded by a white border to highlight it. This fits the theme of the magazine as the chunk is shaped as part of a star that you can find in the bottom left part of the page. Each picture overlaps another, similar to other effects found in magazines. Each picture uses different colours, not really having similarities.
This contents page follows the codes and conventions of using three different font colours and only two different font types. Making the subsections bold and in a different colour with a red box behind it makes it stand out and become more eye-catching for people who are simply intending on skimming to the article they want to read. It is more user friendly with the different colours because it makes the important things stand out.
This layout is known as a 'Blocky' layout. The page is broken up into two colours. The red side dominates the page more, making the images stand out more. Each side has a similar style, with the main background colour and complimented with the colour found on the other side of the page. It has an effective one long column on the left hand side of the page, broken up by the section titles. It is well organised and has a 'masculine' appeal to it. The whole page itself is very consistant, which isn't very common with rock magazines, as they tend to have a messy layout.
My opinion of this is it is very well organised but it doesn't contain the messy layout appeal the other contents had. This also doesn't contain the description of articles that is usually associated with the 'Blocky' layout. It is clear this is for more of the serious music reader, which stereotypically is an older generation. However, I am aiming for the younger generation. The photoshop effects are clear to see on the images. They used it to cut part of the picture off, and placed a border around. They also used the layers correctly to overlap the photos carefully on top of each other.
This is a Kerrang! Contents page using one of their older layouts.
Kerrang! Use a organised way of displaying their images. They have nine images taking up most of the room on the page, each in a square shape, containing the name of the band/person and a description of the article they are in. Apart from the biggest one, they are all of the same size and are mostly posed (with the exception of 3, one being an album cover). Each image uses a very distint colour as the background, highlighting their outfits and the models themselves. Previous magazine front covers are found in the bottom right hand corner, a common convention found on most Kerrang! Contents pages.
The text used is only found in three different colours, one of which is only used in the advertisement on the bottom of the page. To make some of the text stand out more than before, the editor has used a box of colour around the sections and the main title, acting as a separate background colour to the rest of the page. Even though the same colour text is used for the article titles, applying that effect makes it stand out more. Also, using bold is effective for the page numbers, so you can see the numbers clearly. The fonts on this page are all sans-serif. The text is primarily found on the right side of the page, with the letter to the editor taking up the top of the page.
The layout is set in a 'Blocky' style. This is a very commonly used style of contents page for rock magazines. The images have been carefully set up so they are eye-catching and link into the text well. The column of texts are broken up my using titles of the section they belong in, making it easier to find a certain article you may be looking for. No major photoshop effects are obvious, apart from the use of layers and free transform tool.
My opinion of this is I like the use of the 'Blocky' style, but I feel the images are too small for my liking. If I were to change this, I would have experimented more with how the images are placed on the page and make it look a little different.
Saturday, 19 February 2011
Front Cover Analysis
This is a Kerrang! Front cover featuring All Time Low as the main article.
On this cover, there is one main image with 3 smaller ones placed on the bottom horizontal third of the page. The image is set up so the faces dominate any objects around them (the title) and their bodies are partly covered up by the titles of different articles and the smaller pictures. The colours from the pictures are quite neutral colours, dominated by the bright yellow writing, which draws your attention to the band name that is displayed on the front cover. Some of the fonts lower down on the page compliment the background colour and some of the clothing wore by the band. The smaller images also fit with the bigger image due to the colours used inside the pictures.
When closely looking at the fonts, there are three distinct types used. The font used for the words 'All Time Low', the banner right at the top of the page and the titles of articles in the bottom third of the page are using serif fonts. The other font that is used on this page are sans serif, and give the magazine more of a casual look as it is meant to symbolise handwriting. All of the titles are put in a much larger font compared to everything else and in a different style, which makes them stand out more. All of the sans serif fonts are similar sizes and used as titles for different articles. The cover is very consistent and only uses three different colours. In order for some to show up, they have put a black box behind them to make them also stand out more.
Altogether, only 4 images are used on this front cover in a variety of sizes. The biggest one covers the whole page, whereas the three smaller images take up most of the room on the bottom horizontal third. The effect this gives the cover is that there is so much information inside the magazine it looks like they tried to cram it all on the cover. This is more of an organised mess look which is a common convention found on rock magazine. It is hard to tell if many Photoshop effects have been used, apart from one involving layers which means the heads of the band can go above the title itself. My opinion on this magazine is that it is very well constructed but personally I find it a little too crowded. If I was to improve it, I would have moved some of the titles from the side of the page and moved them onto the bottom so it also looks neater.
This is a Rock Sound front cover featuring Lostprophets as the main article.
On this cover, only one big image is used, with two tiny ones in the bottom right hand corner next to the bar-code. They set up in a very neat and organised manner, leaving the centre of the page to be filled with the main central image. The band in the photo are all put into the background at the same level, so show they are all equal, with the main icon of the group in the foreground, so people at a glance would be able to identify the band easily without having to read the titles or anything. The colours used are quite neutral colours which compliment each other well. The little images, however, are bright and slightly more eye-catching compared to the main image. There is no particular colour scheme because each image shown contrasts against each other.
This magazine cover uses several different front styles on the cover, not keeping a very consistent theme going. The title of the magazine is similar to the title 'Lostprophets' as it is both using a serif font and using the same colour show they are the most important titles on the page. The colours have been kept consistent to four main colours, which all go well with the background behind the main image because it is a gradient grey background. The font styles seem to fit with the font size and I have spotted 4 different font styles used. This gives the cover more of a variety of styles combined together. The text is laid out so it is mainly found in the far thirds of the page. No texts overlaps each other and it is kept very neat and organised.
Apart from the main image and title, the rest of the images and texts have been set up in an organised way. The texts are set up into columns on each side of the page, which means you can see the picture of the band more clearly. It looks less cluttered than the Kerrang! Magazine. My opinion of this magazine is that it is clearly set out; however it doesn't have the same eye-catching affect some other types of rock magazines have. It is clear this is set for an audience who prefer to read the articles and would get the magazine for the people on the cover rather than much of the contents inside. To improve it, I would have added a couple more images to draw more attention to other parts of the magazine mentioned.
This is a Kerrang! Front cover featuring You Me At Six as the main article.
On this cover, a main image is used as well as four little ones. The little ones are found in the bottom third of the magazine, 3 of which overlap, still showing what the image is but also making the page look buys and jam packed. The red border around them helps them to stand out from each other but still work well together. The main image has the lead singer in the foreground and at the centre of the page making him stand out a little more, catching people’s eyes as they glance at the magazine and recognise the band shown. The colours they are wearing are dark, which makes the text on the page show up better because they are in a lighter colour. The three little image grouped together are different because of the backgrounds they use because two use a light colour whereas the other one is darker than the other two.
About 3 or different fonts are used on this page in a few ways. The ‘Kerrang!’ logo is cut up, making it look like it’s slightly broken up, but it is hidden behind the band’s head. The words ‘You Me At Six’ are in a clear serif font in white, making them stand out against the dark clothes the band are wearing. The purpose of having a bold simple font as the title makes it stand out against the other parts of the page and it draws your attention to it. The rest of the fonts on the page are slightly softer in their appearance, making them look less harsh. This page doesn’t follow the conventions some other magazines follow because they use more than three colours and use five colours instead. This gives the page more colour and variety on it.
Some of the colours on the page are used to make borders around certain sections of the cover, making certain parts stand out on each part of the page. This also means that not everything would blend into the background and make each part look different because they are about different things. A Photoshop aspect that has been used is that the little images together are on a slight slant to each other so they overlap and still show most of the image. They would have created through the free transform capability.
My opinion of this is that it is very well organised, it doesn’t look too overcrowded and has all of the necessary information required. It is clear this is designed for the music lovers who would like to be updated on their favourite bands.
This is a Rock Sound cover featuring Paramore as the main article.
On the cover, there is the usual main big image taking up most of the space of the magazine and then two little ones located in the bottom right corner of the page. The little pictures overlap each other, making them look as if to stay on the busy page they have to overlap in a small space. The main picture is set up with the lead singer being the main attraction in the foreground, the band are more spaced out away from her, making her seem more important compared to the rest of the band because none of her is cut out of the picture whereas some of the band have been cut out from the cover. The colours on the pictures are all bright and compliment each other.
On this page, there are around 3 to 4 different fonts used. The word ‘Paramore’ uses an affect that you would find when watching a 3D film, making it stand out more compared to the rest of the words in the page. The writing used in the bottom third of the magazine looks rough and like a scrawled handwriting. It looks rushed and squished together but using the two different colours shows where one band ends and another band name begins. Apart from the effect around the title ‘Paramore’, the magazine only uses 3 different font colours. The black font colour is only found at the top of the magazine, whereas the yellow and white is a constant theme through the page.
The layout has the main image in the centre of the page, with the texts mainly surrounding them. It acts like a border around the picture. The top of the page is organised and neatly set out, whereas if you go further, the text and images are on a slant (most likely to have been created in Photoshop using the free transform tool) fitting in around the bottom of the image. It gives this the effect that it has a lot of information too much for just the cover itself.
My opinion of this is that it looks too full of information. If I was to change this, I would have put less writing on or move some of the items around a little more. It is clear this is created for music crazy fans that want a lot of information.
This is a Kerrang! Front cover featuring one of the 9 members from Slipknot.
This front cover is a lot more simple than the others I have analysed because it only uses one image, which is the main one. This is a pretty extreme close-up used so the face & mask take up most of the page. It is set up so that the most eye-catching important part of the page. Having no little images around the main one drags your attention to the centre of the page rather than anything else around it. The colour used fits in with the scheme of the font colours as well.
Following the traditional codes and conventions that are usually associated with Kerrang! Magazine in particular, the cover only uses four different colours to create the desired effect. Three different fonts are used in different ways. The title of which band is on the cover is actually using the band's logo (known and recognised by fans of Slipknot everywhere.) The caption under the name 'Slipknot' is a sans serif font, which is the same as the words 'Free Posters'. These are similar sizes and fits in with the theme of rough looking, which compliments the band on the cover.
There is no text in the centre third of the page, meaning that the picture is the main element. All of the text is only found at the top and bottom of the page. No effects have been used on this one as it looks a lot simpler and neater compared to any other magazines I have analysed.
My opinion of this is that it uses simplicity well and doesn't look crowded. However, it is not as eye-catching as some of the other magazines have been, making it a little boring in a way. It isn't as clear who the target audience is this time.
Friday, 18 February 2011
Diary Entry 3 - 14th February
This week, we were introduced into two new tasks; the inital ideas and audience research.
Inital ideas involved us thinking about how we could have our magazine in terms of the name, the style of front page, colours, how we would construct the double page spread etc. This was done on a A3 sheet which we would later scan into the computer. This is not the final decisions for our magazines, but it gave us a chance to see what we could do. This took only a lesson, to think about ideas and write them down. After that, we began to think about audience research. Our task was to research into what the target audience wants from the music magazine. This could be done in numerous ways such as a questionnaire, video interviews, focus groups, voice recordings etc. I chose to do a questionnaire involving my results to be displayed in a graph and a focus group, where I will show the group pictures of existing magazines in the similar genre and they are free to discuss amongst each other.
But primarily, once we were introduced to these tasks, we had the oppotunity to prepare the audience research or continue our analysis of magazines. The work that was not finished would needed to be completed over the half term.
Inital ideas involved us thinking about how we could have our magazine in terms of the name, the style of front page, colours, how we would construct the double page spread etc. This was done on a A3 sheet which we would later scan into the computer. This is not the final decisions for our magazines, but it gave us a chance to see what we could do. This took only a lesson, to think about ideas and write them down. After that, we began to think about audience research. Our task was to research into what the target audience wants from the music magazine. This could be done in numerous ways such as a questionnaire, video interviews, focus groups, voice recordings etc. I chose to do a questionnaire involving my results to be displayed in a graph and a focus group, where I will show the group pictures of existing magazines in the similar genre and they are free to discuss amongst each other.
But primarily, once we were introduced to these tasks, we had the oppotunity to prepare the audience research or continue our analysis of magazines. The work that was not finished would needed to be completed over the half term.
Friday, 11 February 2011
Diary Entry 2 - 7th February
This week began the analysis of different magazines. We were introduced to a variety of different magazines where we came up with similar codes and conventions that are spotted on front pages, contents pages and double page spreads. Then, individually we analysed each one and found the subtle differences that are commonly found with certain genres.
For the front page, I found that the genre I am interested in used more dark colours and their images on the front cover. They also don't use any shadows and have the artists standing face on with the images ending around their legs, being covered by a row of pictures and the bottom.
I learnt the basics around how you can set up a contents page; either a 'blocky' design or an image-dominated design. 'Blocky' contents page involves a bold and consistent colour scheme, picture and captions. It is usually described as 'masculine' because of its unfussy appearance. An image-dominated look centres around the image and contains little texts. Usually the text becomes obscured because of the image.
The double page spread was slightly harder to analyse as you could have any style. Typically, the image dominated one half of the page and may slightly cross the fold line. However, there was a lot of exceptions for that. For example, in one issue of Kerrang!, when skimming through it, I came across 5 double page spreads. Within this, only 3 of the spreads followed the rule of having the image on one side and the text on the other. The other two were more image dominated and contained only a small section of texts, not following the usually convention of being put in three columns.
Our extra task was to analyse 5 front covers, 5 contents pages and 5 double page spreads and compare them to what we can apply to our own magazines.
For the front page, I found that the genre I am interested in used more dark colours and their images on the front cover. They also don't use any shadows and have the artists standing face on with the images ending around their legs, being covered by a row of pictures and the bottom.
I learnt the basics around how you can set up a contents page; either a 'blocky' design or an image-dominated design. 'Blocky' contents page involves a bold and consistent colour scheme, picture and captions. It is usually described as 'masculine' because of its unfussy appearance. An image-dominated look centres around the image and contains little texts. Usually the text becomes obscured because of the image.
The double page spread was slightly harder to analyse as you could have any style. Typically, the image dominated one half of the page and may slightly cross the fold line. However, there was a lot of exceptions for that. For example, in one issue of Kerrang!, when skimming through it, I came across 5 double page spreads. Within this, only 3 of the spreads followed the rule of having the image on one side and the text on the other. The other two were more image dominated and contained only a small section of texts, not following the usually convention of being put in three columns.
Our extra task was to analyse 5 front covers, 5 contents pages and 5 double page spreads and compare them to what we can apply to our own magazines.
Tuesday, 8 February 2011
Evaluation of the Preliminary Task
I created this magazine using the codes and conventions that you would find with a typical school magazine. In order to complete this task, I created a front page and contents using different conventions I found from existing school magazines. The magazine I analysed in the first lesson two different magazine which I incorporated two different magazines and used their ideas to create a more conventional magazine. The style model magazine models are called ‘Chill’ and ‘Fusion’. The reason I chose both of them is because they both used qualities I have noticed in other school magazines and also because they were both eye catching and I thought co-operating them together would mean I could use different qualities. For the front cover, I based my ideas around the ‘Fusion’ front cover because it was very eye catching and the picture was what drew your attention in. One of the more direct convention I used from 'Fusion' was the image that took up the whole page and placing any text around it. This meant that the image could appeal to the audience as well as incorporate any eye catching titles to draw the reader in. The words used were very informal and relaxed, aiming this for younger generations to read rather than the teachers. In the contents page, I used the codes and conventions from 'Chill' magazine because it had a good layout which is most commonly found in school magazines. Using the rule of thirds, 'Chill' had put all the description of each article in the left hand side and middle thirds of the page. I used the same conventions when I constructed mine because it keeps it organised and clear to use for anyone who wishes to simple see a certain article. I also used the convention of making a letter from the editor on the right hand side third and using only little images of certain articles to give the reader a little more of an insight to some of the article. One thing I did not used from each of the magazines is the colour scheme. I used one to match our school colours and to match the picture on front.
I learnt a few things from technologies like how simple movements can affect what type of camera angle is used for a picture e.g. taking one step forward could change the picture from a medium shot to a close-up shot. It shows that you have to be careful whilst taking pictures. Another thing I learnt was how effective photoshop can be when creating a magazine for simple things. For example, when I was putting a picture of the front cover and noticed a flaw within the picture, I could use the clone stamp and the healing tool to cover it up and make it look neater. Also being able to use layers affectively like being able to cover part of the title whilst still having the image in the same place. Also, I learnt a lot of useful short-cuts on the computer keyboard that allows me to use Photoshop quickly and more effectively. Light is also a big issue. With my picture on the cover, I used nautral light which is a lot more effective when highlighting certain aspects on the model. Artifical light is better to be used when you want a more flawless effect and to have light manipulated to the way the photographer requires it.
Saturday, 5 February 2011
Diary Entry 1 - 31st Jan
The task for this week was to complete the preliminary task, which involved analysing codes and conventions, taking primary images, make a front cover and contents and writing an evaluation for homework.
In the first lesson, we were given 6 different types of school magazines and asked to analyse one or two of them. We were asked to identify any codes and conventions that are common within school magazines and record them within the blog. The next lesson, we planned how we were going to set out the pages. This was done on paper and scanned into the computer. This was used as an accurate guideline for what we were going to create. However, later on some editing was needed in order to fit everything neatly and organised onto the page. The rest of the lessons were spent taking pictures of the models and putting them onto the magazine. Angles were a key component when taking the pictures. A medium close-up shot was crucial to the magazine type and it takes a little bit more effort to make it fit in with the ideas that I came up with. Editing and organisation were the main tasks when working with Photoshop. I learnt this week that you have to be careful what elements of Photoshop you use because you still want the images to look natural. I also learnt that you have to be careful how much text you use and the font size, otherwise it could cause the picture to look overcrowded and slightly more unattractive. The task was completed by the end of the week and I was able to complete my evaluation also, meaning I had no tasks to do over the weekend.
This was an interesting task to complete and it encouraged me to look forward to the music magazine ahead.
Friday, 4 February 2011
Preliminary Task - Finished Magazine
This is the preliminary task; front page of a school magazine
This is the contents page of a school magazine
Monday, 31 January 2011
Codes and Conventions of School Magazines
When looking at different types of school magazines, there was a variety of common factors used in them. This involved things like putting the title in the top left of the magazine cover, or having the images of a slight tilt on the front cover. Other things that you can find on a front cover are the language used. In most cases the language used is informal and chatty; appealing to the target audience of teenagers aged 13-18.
Sometimes, the titles of certain articles are questions which are usually answered by reading the article so it encourages the target audience to read them to understand the question itself. Appling the rule of thirds to the front cover, it shows that the text is kept to the vertical left thirds. If you don’t include the images, the cover only consists of 3 colours, which are bright, and eye catching, drawing people even from a first glance.
Moving onto the contents page, this is where a lot of your images can be placed so you can sometimes have a clearer idea of what the article itself is about. But the images are not big, kept on a slant so that the images don’t look all the same and keep it looking ‘trendy’. All the images are relevant to each article and kept a constant theme of happy smiley children.
The language used fits in with the way it was constructed. The contents page has all of the articles and their location to one half, using up two of the vertical thirds. They use description and a summary of articles to help establish what people are reading and drawing the reader in more. They also have a letter from the editor on the other side of the page which explains a bit of the background story to the magazine construction itself.
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